Ideal for:
Avoid if:
Application tip: Do not rub. Spray once on the sternum (under your shirt) and once on the back of your neck. The heat of your body will release the iris slowly. Two sprays maximum—three becomes oppressive.
However, if Him stayed strictly citrus, it would be just another office fragrance. The genius of the composition reveals itself in the dry down. him by kabuki new
As the top notes settle, the scent begins to smolder. The heart introduces a blend of warm spices and perhaps a touch of aromatic lavender or geranium (the official notes are often debated, but the vibe is unmistakable). This is where the paradox kicks in: the scent remains fresh, but it gains weight.
There is a leathery, almost skin-like quality that emerges. It transitions from a scent that smells of you (projection) to a scent that smells like you (intimacy). It is here that Him by Kabuki distinguishes itself from peers like Bleu de Chanel or Sauvage. Where those scents are loud and blocky, Him is textural. It feels like suede, dry wood, and soft skin.
Should the visual accompaniment follow Kabuki New’s previous work, expect long, static shots of empty rooms, a single place setting at a dinner table, or a figure walking through rain without an umbrella. The “Him” of the title is likely never shown—only felt through things moved slightly out of frame. Ideal for:
Him by Kabuki New retails for $295 USD for 100ml. It is not available on mainstream platforms like Sephora or Ulta. Distribution is intentionally limited to:
Kabuki New produces Him in batches of 500 bottles every six months. Once a batch sells out, it is gone for half a year. As of this writing, Batch #003 is available, with Batch #002 already commanding 30% markups on secondary markets like Parfumo and Basenotes.
The presentation of Him by Kabuki New is as uncompromising as the juice inside. Housed in a 100ml flacon of hand-blown, smoked glass, the bottle is opaque. You cannot see the liquid level—a deliberate design choice to discourage obsession with consumption. The label is a single, embossed sans-serif "HIM" pressed into matte black paper. Avoid if:
The cap is magnetic and crafted from raw, unfinished aluminum. When held, the weight is uneven, forcing you to balance it—a tactile metaphor for the fragrance’s tension between strength and vulnerability. A leather-wrapped box (vegetable-tanned, naturally dyed) completes the unboxing ritual.
This is where Kabuki New’s signature artistry shines. The heart of Him is a minimalist mineral-floral accord.
Middle evolution: As the top notes fade, Him becomes abstract. It is not a "handsome" scent. It is strange. It demands that you lean in. Strangers will not compliment you from across a table; they will have to invade your personal space to understand it.