How do organizations balance the need for awareness with the duty of care? The most successful modern campaigns share three specific traits.
Not all survivor-led campaigns are helpful. The awareness industry has a dark history of "trauma porn"—using the most graphic, shocking details of a survivor’s pain to generate clicks or donations, then discarding the survivor once the campaign ends. layarxxipwchitoseharawasrapedandherhusb top
Signs of an unethical campaign:
"I felt like my rape was being used as a warning label, not as a testimony of my resilience. They wanted the tears, not the anger." — Anonymous survivor, former campaign spokesperson. How do organizations balance the need for awareness
Why do survivor testimonials go viral while pie charts get ignored? "I felt like my rape was being used