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Scholars note that individuals are now "entrepreneurs of the self." By curating content, professionals can establish themselves as thought leaders.

Social media content is no longer peripheral to career development; it is central to it. For the individual, it represents a strategic asset for personal branding. For the organization, it is a double-edged sword—a valuable screening tool that carries risks of bias. Future research must address the regulation of AI-driven screening tools and the long-term implications of a digital footprint that never disappears. OnlyFans.2023.Nana.Taipei.Christmas.Special.XXX...

The intersection of social media and career development has fundamentally shifted the paradigm of recruitment and professional identity. Traditionally, careers were managed through resumes and formal interviews. Today, social media platforms (e.g., LinkedIn, Twitter/X, Instagram, TikTok) act as dynamic, living CVs. The content an individual produces—or is associated with—directly influences their "employability," defined as the ability to gain and maintain employment. Scholars note that individuals are now "entrepreneurs of

The reliance on social media content for career decisions raises significant ethical questions. The intersection of social media and career development