This is the crucial distinction. "Better" does not mean "art house" or "intellectual." It does not mean black-and-white foreign films with slow pacing. In the context of popular media, "better" means respect.
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Let’s not be snobs. Better popular media doesn't mean the extinction of the popcorn flick. We still love explosions, car chases, and superheroes. But we want those vehicles to be well-crafted. This is the crucial distinction
Enter the era of the "Smart Dumb" Blockbuster. These films made billions because they treated their
These films made billions because they treated their silly premises with serious craft. They are the proof of concept that better entertainment content sells better than mediocre content.
"Helpful" content reflects the real world accurately and ethically.
“Checkbox diversity” – characters with marginalized identities but no interiority. Better representation requires: